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Rusty Blog Studio

Collections of my thoughts on design, tips of the trade and attempts at humor. Check back soon for future posts.

Dear Diary, I'm a Business Owner

FACT: After reading this blog post, 47% of you will convert from Democrat to Republican; 32% - Republican to Democrat. FACT: 17% of my readers will unregister to vote - yes, you can do that. FACT: The remaining 12% of you have already moved to Canada.* What I cannot guarantee is that anyone will check my math or legitimacy in these reports.

Will Work for Birthday Wishes

Did you know that cat urine is commonly mistaken for the smell of smoke? Join a volunteer fire department and you'll learn fun facts like this at 2:40 in the morning. For actual fire emergencies you'll also learn the concept of working smarter, not harder. With about 60 lbs. of equipment on your back, heavy tools, difficult breathing conditions and the dexterous movements needed to complete a multitude of tasks - you'll quickly realize that brains trump brawn in most situations.

Mad Cavemen

The following is a story of failure and eventual triumph brought to you through Image Branding; a practice that business owners and professionals need, but few invest in. The term 'image branding' is fairly modern, but the idea of a branded image has been around for ages. As much an achievement as inventing the wheel was, soon enough emerging markets of wheel carving cavemen rose up. Some were better than others. But as long as it was round and rolled, these things sold like hot giraffe liver cakes. So how could a single caveman distinguish his products, services and general salescavemanship from the rest?